Ever since 2013, as the designer and artistic director of ready-to-wear Parisian style Ingie brand, Ingie Chalhoub has constantly enriched the brand with her transcultural gaze partaking of her double DNA, a gaze which stems from the oriental refinement of her original culture, and is enhanced by the sophistication of Paris, her beloved city.
Designed in the Parisian studio and created in both French and Italian workshops, the brand’s essence rests on the « Romantwist », displaying a positioning which is both resolutely feminine and bold, romantic and contrastive (in cuts, volumes, twisted materials), twisted and easy to wear by day and by night as well.
The brand presents 4 collections per year, meant for cosmopolitan, assertive women who are used to travelling and are attentive to international trends, and more particularly to finishings.
Each one of the collections shows the influence of its designer whose undeniable taste for contemporary Western art and its pictural transgressions, expresses itself through over-size graphic patterns, palettes of colours and unusual volumes.
Besides, as she is deeply aware of the tribute paid by Italian art to the female body, the designer evinces a strong desire to celebrate the free and self-conscious woman, within the scope of a romantic brand which is both sensuous and sophisticated with twisted a touch of “je ne sais quoi”.
Recognized namely for her cocktail collections and red carpet dresses, INGIE provides for international celebrities: Olivia Palermo, Juliette Binoche, America Ferrera, Pamela Anderson, Olivia Wilde, Jessie J, Melanie Brown, Busy Philipps, Sophie Marceau, AnnaLynne McCord, Karen Fairchild, Melora Hardin, Nicole Sheridan, Valérie Kaprisky, Sarah Wayne Callies and Rhea Seahorn Natalia Vodianova, as well as Middle East celebrities: Haifa Wehbe, Nelly Karim, Lolo Al Aslawi and Nancy Ajram.